Chrystallena Poulli: The Power of Nature
She champions the belief that genuine beauty emanates from within, advocating for the preservation of this essence through trust in the inherent wisdom of nature.
Text: Romina Xyda
Photos: Panayiotis Mina
For Chrystallena Poulli, beauty is multifaceted and significant defying a singular description. “It’s the fusion of inner and outer harmony bringing forth the genuine essence of every individual,” she expresses. Yet, beauty is more to her. “The enchantment of nature and its therapeutic essence has captivated me since childhood. The scent of flowers, the azure hues ofthe sea, the sun’s embrace, and the jasmine flower water my grandmother and I would concoct, infusing our home with fragrance. Simple yet precious things that filled me with peace and happiness.”
Driven by her passion for humans, chemistry, and nature, she pursued studies in botany in the UK and embarked on a journey practising in ‘alternative’ clinics in London and Leicester. “During my time there, I observed a significant number of individuals seeking alternative methods of treatment and skincare with a more natural approach,” she recalls. “This overwhelming demand, coupled with my fervour for natural treatments and holistic wellness, inspired the inception of CP Herbalist. The company produces herbal and natural cosmetics for body, face, and hair, all infused with nourishing ingredients sourced from pure herbs.”
How challenging was it to convince women to use her cosmetics? “Initially, our company gained traction among young women through social media, as they witnessed the remarkable results our products deliver. Gradually, through word of mouth, we gained the trust of an increasing number of mature women – those seeking to embrace their natural beauty without relying on daily makeup. Indeed, it’s not by chance that there’s a growing preference for herbal beauty products. As the global market for natural cosmetics expands amidst shifting landscapes, it reflects our evolving needs and a deeper understanding of the true essence of beauty.”
